Since this is a kind of online storefront, all products are shown with corresponding images.Īll videos are displayed with a small preview. This format is great for this page as it immediately provides more information about the event. Small square thumbnail images in Google news have long been the norm. Google uses small thumbnail images on a few occasions. This means that the visualization of search results can directly affect the growth of organic traffic. Marketers know that images are eye-catching and can drive clicks.
It is a copy of a picture on the site reduced to a small size. What are Image Thumbnails and Why are They NeededĪ thumbnail image is a preview. It was just a matter of time before Google started testing results with thumbnail images on the desktop version. Representatives of the search engine confirmed it: The trend towards SERP rendering was clear. However, Google returned more thumbnail sites when keywords related to the product were included in the search now. In 2019, 67-70% of search results with image thumbnails were already on the first page of mobile search results. Interestingly, there were more thumbnails if the location was taken into account in the search. Two years ago, Rank Ranger wrote that Google has become much more likely to show thumbnail sites in mobile search results. Google SERP Image Thumbnails: What It Is and Why It Matters for Your Website
